Posts Tagged ‘radio’

How To Find A Career In Music Production

You would think that once you have your degree in Music Production you would be well on your way, would you not? But it does not usually work like that. It is erroneous that procuring a degree makes acquiring a career easier, because there are more people going for jobs with degrees than ever before and we are in an period when every business is searching for savings. It is true though that you will not ge a good career with prospects without a degree any more.

So, you have your degree in music production and firms are not falling over themselves to hire you, so what do you do now? Well, one of the things that you ought to do is put your creative talent to work to find ways to get a career in the music industry. Before we get onto the topic of looking for a career, there are a couple of items that you have to know about music companies.

Most young people fantasize of getting into the music industry and rubbing shoulders with stars even if they do not have any talent. Because of this the music industry as a whole hardly ever needs to advertise for vacant jobs although they may be required to by law in some countries.

They will just pay lip service to this law because it is daft, a pacifier and unenforcable. They will promote from within, use family and hire head-hunters, just like most firms do.

This means that it is at least as much who you know as what you know and this means networking. You will have to learn how to network to get yourself at least an interview. Attempt to get in even if it means on the lowest rung of the ladder, as an intern.

The vast majority of companies that take interns fill vacant positions with the best and most eager interns. The drawback is that interns get paid very little if at all. But if government can get away with it so will industry.

The first step to take after procuring your degree is to study up on the job you would like and the firm you would like it with. You know how to do that. Learn as much about the job and the firm as you can. Then draw up a list of all the people you know who might be able to help you or vouch for you.

Teachers, lecturers, bands you roadied for, concerts you helped out on – anything – and get in touch with them. Ask if they know of anything going and get their permission to use their name in an interview or career application.

Send out resumes to the precise person by name who has the authority to hire or recommend you. This involves more research. This is a long shot because music production firms are inundated with resumes, but follow yours up with a second letter and enclose a stamped self-addressed envelope. Send a third as well, why not? Then start following it up by email and phone.

Stay calm, be pleasant, but say that you would like a reply and if you have been turned down with reasons why so that you can remedy your short-comings. Attempt to learn from set-backs and one day it will work out for you.

Owen Jones, the author of this piece, writes on a variety of subjects, but is now concerned with Bose new wave radios. If you would like to know more, please go to our web site at Bose Digital Radio.

What XM Radio Like?

XM Radio is one of the two largest American satellite radio broadcasters. They broadcast over 150 programmes of all types like sports, traffic, weather, music of all decades and comedy.

The principal area of their broadcasting activities though is music. After all, that is what most people like to listen to whilst they are driving or working at home or in the yard.

The music of XM Radio is wide-ranging, catering for the requirements of every music ever recorded. For example, of the sixty-eight music channels, there are channels that play music from only one decade: from the Forties to the Noughties!

Then, transversing those barriers of time, there are music channels that only play Rock and Roll or only play Bee Bop or only play the Blues. There are also channels that only play new records.

There are others that only play film soundtracks. In fact, XM music radio has most bases covered. There are even channels that play the music that is being played live in nightclubs such as the ‘B.B. King Club’ in New York City! The ‘Blue Note Club’ is there too! In fact, the world of music is your oyster.

Then, on a different level, there are the leisure shows fronted by people like Snoop Dog and comedy shows with characters such as Opie and Anthony. There is family comedy as well and Playboy Radio for the older members of the family, although Playboy Radio pictures do not have to be rated.

Sports fans will get pleasure from the devoted sports channels. XM Radio’s sports channels cover such sports as American football, basketball and baseball on a daily basis, although there are international sports featured for the more out-going as well: worldwide, International sports such as soccer, the most popular participation sport in the world.

In fact, there are at present thirty-eight sports channels in XM’s stable, although by the time you read this, there will almost certainly be three or four times that amount. Many service providers are flocking to Xm’s service in order to gain nationwide coverage in the United States.

News channels are there as well. Channels like the world-respected BBC World Service, CNBC, Fox, the controversial C-Span, CNN, the Discovery Channel, NASCAR Racing, E-Entertainment and many more.

If you require equipment to receive this interesting new technology, you can easily find it on the Internet or in your local shopping mall. The cost of the equipment will not break the bank, but it is best if you price it up and then wait a week or two because new ’special offers’ are coming out all the time.

The best way to get XM Satellite Radio for today’s best price is to wait and look which way the wind is blowing, in a short while you will get this illustrious satellite broadcaster for a knock-down price.

Owen Jones, the author of this piece, writes on a variety of topics, but is currently involved with Bose Radioss. If you would like to kcurrently more, please visit our website at Bose Digital Radio.

Music-Related Jobs And What They Mean

The United Kingdom has always had a very dynamic music industry and although, or maybe because, we are in a downturn now, it is still thriving. Many young people are attracted to the music industry and so dream about getting a career in it.

However, we are not all musically gifted and only the very talented get anywhere by following that path anyway, but there are other avenues to go down if you want a job in the music industry.

There is a huge raft of support required to put musicians on the stage, television and radio, because musicians are notoriously too badly organized to get this work done on their own – especially top level musicians who demand that the stage, the lighting, the facilities and the contracts have to be just so.

So, once a musician has proved his or her worth, somebody has to get him bookings and promote his name, get him a record deal and make certain that he is sufficiently paid. This will be the music publicist

The label manager works for the recording firm and liaises between the different departments to make certain that the production and release of the artist’s CD’s are co-ordinated to the nth degree.

Management always has to have assistants and the music industry is no exception. An assistant to a manager in the music industry will have standard administrative duties not dissimilar to office duties in other industries, but the papers, contracts, invoices and cheques will be regarding famous, glamorous people that everyone knows from the Television.

The music industry employs research analysts to track and strive to predict future trends in music tastes. These researchers are sometimes called digital research analysts. This is rather a skilled job and necessitates expertise in the industry, in markets, trends and management.

The Net plays an ever increasing role in the marketing of music and the musicians who make it and so there are now openings for online editorial managers, whereas the career did not exist ten years ago.

The publicists and PR people also need co-ordinating on the Net and web sites need to be built. Every band has to have a Facebook and Twitter account and any other account in an online phenomenon that is up-and-coming.

There are events producers and junior events producers and senior events producers because live music creates more money than record sales since so much of that is pirated these days. Most bands could not continue without live events and most would not want to either, because performers like the limelight quite literally.

The music industry employs of cheap labour as does even government and there are internships to be had. The pay for an intern is very low and occasionally they do not get paid at all, but they gain a wealth of experience and make very helpful contacts. The most enthusiastic and hard-working interns are usually hired after their internship is over.

There are ways into the music industry that might seem quirky, but if you attempt some of these avenues you will stand a better chance of procuring a job in the music industry.

Owen Jones, the author of this piece, writes on a variety of subjects, but is now involved with Bose new wave radios. If you would like to know more, please visit our web site at Bose Digital Radio.

Music For The Christmas Period

Christmas is a very special time of year for Christians and especially for Christians living in Christian countries. A substantial part of the ambiance at Christmas is created by Christmas music. Christmas music needs traditionally consisted mainly of carols and hymns, but some pop songs have become definite favourites in the repertoire of music for Christmas.

This special combination of traditional Christmas carols and pop music made particularly for Christmas makes the month of December immediately recognizable.

Naturally, the kind of Christmas music that you will hear the most frequently depends on where you go and what stations you listen to. If you listen to stations that specialize in popular music for the young, you will hear very little Christmas music.

If your taste is for so-called ‘easy listening’, you will get to hear ‘White Christmas’ by Bing Crosby a number of times a day, because it is said to be the most well-liked Christmas music of all time. You will also hear many songs by Cliff Richard, who has been bringing out Christmas ’specials’ for decades.

Christmas specials are records brought out with a Christmas message of peace and goodwill. Artists who release these specials are attempting to be the number one best selling artist over the profitable Christmas period.

The number one record over the Christmas period will be played millions of times over the airwaves and in discotheques making bags of money for the singer and the song writer in royalties.

Classical radio stations will play traditional Christmas music such as Handel’s ‘Messiah’ and choral renditions of popular carols and nativity songs like ‘Away in a Manger’, ‘Silent Night’ and ‘Hark the Herald Angels Sing’. This sort of song is also sung in schools, churches and Christmas parties all over the country – every western Christian country.

Well-liked time-honoured children’s’ Christmas songs are ones such as ‘Rudolph the Red-nosed Reindeer’, ‘On the First Day of Christmas’ and ‘Good King Wenseslas’. Then there are songs from the Fifties and Sixties which were sung in famous Christmas films. Songs like ‘Chestnuts Roasting on an Open Fire’ and ‘I Saw Mummy Kissing Santa Claus’.

There is, in fact, a colossal selection of Christmas music on hand, but many songs are replayed over and over again ad nauseam. On the one hand, most people find it just lovely to hear a couple of Christmas songs every day, but on the other hand, most people are happy when the Christmas music ceases on Boxing Day.

This is because the modern trend has been to start playing Christmas music on December the first or even late November. A month of this music repeated endlessly becomes mind-numbing. Everybody loves the Christmas holiday season and the parties, celebrations and joviality that goes with the season, but the Christmas music goes on for too long for the majority of people.

Everybody ought to have a selection of Christmas music to play over the festive season, but remember, when you have friends visiting, not to over play these records as everybody will have heard them dozens of times already that day.

Owen Jones, the writer of this article, writes on a range of topics, but is now involved with Bose Radioss. If you would like to know more, please visit our website at Bose Digital Radio.

How To Get Your Hands On Free Radio Advertising – Part 2

Welcome to part two of ‘How To Get Free Radio Advertising’. In part one we investigate how to get in touch with the radio station manager and how to broach the subject of procuring free on-air radio advertising. If you have not yet read it, please look for ‘How To Get Free Radio Advertising – part 1′ on this site.

Doing it this way makes saying ‘yes’ or ‘no’ very easy for the manager, because his only decisions are whether he trusts you and whether he can schedule you in or not. If the manager agrees to give your suggestion his deliberation, put all your material in a package with a covering letter reiterating what you said on the phone, a photo of or a free copy of your product and your advertising text.

Send it off or deliver it immediately. Include a stamped, self addressed envelope, if you want a written reply or your material returned.

If your proposal is rejected, send him a ‘thank you, maybe next time’ note and move on to the next name. If you are rejected frequently, maybe you ought to sweeten your offer a bit by increasing their percentage of the cut or raising the price of the product. You will have to do some research there too, if you do not get it right first time.

Doing business such as this is traditionally done using the phone and the postal service, because radio managers are usually hard-pressed for time. However, it would be feasible to do all this over the Internet, except sending samples, naturally, if the manager is comfortable using the Internet.

It always amazes me how many people there are out there in business who do not use the Internet very frequently because they do not understand much about it.

You could propose using the Internet for sending your stuff over but do not be pushy about it, because the manager might be too embarrassed to admit that he cannot use the Internet. It could also be faxed over, but faxes often come out looking shabby and that may damage your chances. If in doubt, just post it.

If you get a green light to your proposal, be ready to react quickly, so always have your material bundled up and ready to go. Never give them time to forget who you are or ‘go off the boil’.

You will have to have written your commercials first, but how long should they be? This is a difficult one, so ask the manager in your initial discussion, whether they have an advertising policy or preference for the length of slots.

It could be thirty seconds a slot or sixty seconds (a double slot). As soon as you know, you can write your adverts: two different adverts for each length of slot.

If you want to be totally pre-prepared, you could write two fifteen second, two thirty second and two sixty second ads before you even ring anyone. And do not forget to read them back out loud several times to check them for length. Try getting a few friends to read them back to you as well.

The radio station will require you to sign a contract and you should have a simple contract drawn up too showing your payment policy, returns policy, dispatch policy, et cetera, et cetera.

In summation, your P.I. Advertising Package should contain the following: 1. a cover letter 2. a sample or product literature 3. two thirty second and two sixty second adverts 4. your P.I. advertising contract 5. a stamped, self-addressed envelope.

In conclusion, I want to offer a couple of tips. While you are composing your adverts, try to include a catchphrase of some sort so that you can use it in your off-air advertising to remind people that your product has been advertised on-air. Spend a lot of time writing your advert: radio station managers are busy, professional people and they cannot afford to waste valuable air time on non-earners.

If your product sells and makes money for them, you will be welcome back, otherwise you will be ignored. Put a few ads in the paper and fliers through the doors to pre-warm people to your up-and-coming radio advertising campaign.

Owen Jones, the author of this article, writes on a variety of topics, but is now concerned with Bose radio alarm clocks. If you would like to know more, please go to our website at Bose Digital Radio.

How You Can Get Your Hands On Free Radio Advertising – Part 1

Most business owners recognize that advertising is essential to their business. However, in spite of knowing this, most business owners dislike advertising because it is dreadfully expensive. The trouble is that if you do not advertise, only your friends and neighbours will ever get to hear of you.

For instance, in our average sized town of 65,000 people, there are thirty-eight pages of builders in the Yellow Pages; each page has two columns and each column lists forty to fifty names on it.

These small businesses dream of TV and radio advertising like the big companies, but it is just too costly or at least they think that it is. Colossal companies such as Coca Cola and MacDonald’s expend hundreds of millions of dollars on radio and TV advertising, but small business have other, smaller opportunities to advertise locally.

One of these cheaper, sometimes even free, methods of advertising on the radio is ‘per inquiry’ or PI Advertising. This is a type of radio advertising that is very beneficial to the advertiser, because advertisers only pay for every inquiry about their advert. It is a little like Google’s ‘pay per click’ or ‘PPC’ advertising on web sites.

First of all, you will need a list of all the radio stations in the area that you are interested in. You can get hold of a list of licensed radio stations at your local library or they can get one in for you.

Then copy out the names of all the stations in your target area. It is usually best to begin with your own area and fan out from there, but if you have a precise target audience, you will have to some research first.

Next you should look through your list of radio stations and mark the ones that are of interest. For example, if you are selling skateboards, it is probably not worth advertising on a Classical FM music station.

The next step is to get in touch with the manager of the station or perhaps the Advertising Director. Explain your plan to that person in detail. it could go something along the lines of:

“I have a product that research has indicated will sell well in your broadcast district if it is advertised on your radio. However, I want to do a test run before committing to any long term advertising strategy”.

“I will do all the writing of the commercial and I will do all the book-keeping. I will send the product out and I will deal with any complaints and returns quickly and efficiently”.

“You will derive xx% of every sale we make. You take the phone numbers of the inquiries, pass them on to me and I will regard every name you give me as a sale for you. The product I want to sell is a xxxxxxxx, which retails at $xx plus $1 postage and packing”.

This concludes ‘How To Get Free Radio Advertising – part 1′, in the second part, we will be looking at how to secure your free, on-air, radio advertising campaign. Please look for part two on this web site.

Owen Jones, the writer of this article, writes on a variety of subjects, but is currently involved with Bose Radioss. If you would like to kcurrently more, please visit our website at Bose Digital Radio.

Ought You To Have A Weather Radio?

There are radios that are especially for tracking the weather. Not everybody needs one of these dedicated devices, although we are all fascinated by the weather. However, the amount of information given out by most radio stations is sufficient for the majority of us. So what sort of people would profit from a so-called weather radio?

Weather radios are most suitable for people living in areas where extremes of weather can and do take place on quite a regular basis. If the region where you live is subject to hurricanes, tornadoes and flash floods or even severe storms, you are a likely candidate for a dedicated weather radio. Especially if you have to travel away from home while an extreme weather event might take place.

All radio stations give weather news and weather warnings, but not all radio stations will suspend a programme to give ’stop press’ updates on approaching severe weather conditions. It is the same with television stations, not all of them will suspend the highlight film of the evening to report on an impending storm. Some of the smaller stations are not even subscribed to these types of weather reporting services.

However, it is not only people who live in regions of possible extreme weather who might benefit from these weather radios. People who carry out specialist activities and certain jobs require more specialized weather reports as well. For example, deep sea fishermen, sailors, farmers, mountaineers, hikers and backwoodsmen have to know if severe weather is on the way.

A lot of weather radios are not only capable of broadcasting news about the weather. Many of them have a built-in AM/FM radio too and some will even act as alarm clocks. Some are mains only, while others are battery powered, wind-up or solar powered.

Some are large, but most are designed to be carried easily in an ordinary backpack and may have earphones as well so that you can listen to a transmission during a howling gale.

If you are just sitting at home, you might feel safe enough with the local TV or radio station on, but if you have to venture outside while there is a threat of awful weather, a weather radio is very reassuring.

There are plenty of kinds and styles of weather radio to suit all has, but a battery or wind up radio are the most reliable if you are away from a mains power source such as at sea or in the forest.

You will be able to find weather radios in a good number adventure or camping shops and in many chandlers. It is also easy to find these specialized radios on line particularly on eBay or Amazon.

Weather radios are not expensive to buy, but some models can eat up batteries so always take a couple of extra sets of batteries if you are going off the trodden track.

Owen Jones, the author of this article, writes on a variety of topics, but is currently involved with Bose Radioss. If you would like to kcurrently more, please go to our web site at Bose Digital Radio.

Just What Is Satellite Radio?

Satellite radio has actually been around for quite some time, but it was inaccessible to many people because the stations that were broadcasting were pretty obscure, the apparatus was expensive and the antennas, usually in the form of dishes were extremely directional, which meant you had to use expensive, experienced installers.

For evidence of this you need look no further than bookmakers and betting shops who needed specialized satellite broadcasts beamed to their shops with the results of the races live.

The difference now is in cost and the power of the satellite radio transmission devices as well as the receivers. In other words, satellite radio technology has advanced a long way since the Eighties. Satellite radio can also be received more easily nowadays, although the reception of satellite TV broadcasts still necessitates a directional receiving dish. This is why satellite TV cannot be received well on a boat or in a car, but you can still get satellite radio and you can still use your mobile phone.

Satellite radio broadcasts are digital so most of the advantages of using it are linked with digital technology. Some of these are: the capacity to pick up signals from all around the wold through the satellite network and the loss off interference – that annoying hiss that you often got at night while listening to a distant broadcast. Reception is now consistently crystal clear due to the simple means that is digital – on and off or high and low.

Digital only uses two signals so they are impossible to mix up, whereas analogue needed millions of them allowing for mistakes due to bad weather or / and bad apparatus. That has been largely eradicated.

The situation in the US is that there is still competition between two opposing systems: XM and Sirius and it is to be hoped that this situation will soon be resolved as it was thirty years ago between VHS and Betamax, because otherwise it will only be the customers who lose out in the end – the customers of the firm that goes through.

There were originally problems with satellite radio in some regions because natural or man-made structures would block the line of sight from the antenna or dish to the satellite resulting in a break in transmission. Typical reasons for this would be tunnels, mountains and sky scrapers.

However, the satellite radio service providers soon came up with a solution to the problem by bouncing the signal from the airborne satellite off terrestrial dishes, in other words, reflecting them at closer to ground level, thereby providing satellite radio to millions of inner city dwellers.

Owen Jones, the author of this article, writes on a variety of subjects, but is now concerned with Bose alarm clocks. If you would like to know more, please go to our website at Bose Digital Radio.

Satellite Radio Technology

Satellite radio technology is the equivalent of cable or satellite television and it is certainly here to stay. There are several reasons for this: the quality of the broadcasts is higher, the quality of the apparatus’s reception is higher and the general coverage of the station, that is to say the so-called satellite’s footprint is far greater too.

This has the effect that if you drive long distances, you will be able to stick with the same channel without having to look for a new one every forty or fifty miles as you have to do with AM or FM radio stations.

In order to reach this quality, the recording and playback speed has to be around the 384 kbps level. The music tracks are catalogued in a comparable way to the MP3 system, which uses names called ID3 tags.

Each station on satellite radio endevours to establish its own identity. A music channel may try this by playing music only of one type or from only one era or decade. This means that you might get a satellite radio station called 1970’s Punk music or Twentieth Century Classical Music.

On some stations, the music controller or disc jockey will choose, say, fifty minutes worth of music, will listen to it in order to ascertain that the quality and the order are correct and then let the computer play it over the airwaves. This allows ten minutes every hour for the news and then the programme can be repeated automatically.

Satellite broadcasting uses digital recordings and each channel is encoded on a different frequency. Similarly, each decoder, say, in your car or your home needs to recognize and decode each channel separately as well. This coding and decoding is done very quickly, in fact in what is called ‘real time’.

The resulting binary or digital code is then translated into analogue signals so that your speakers can replay it. This process produces sound which is just about of CD quality.

The broadcasting satellites are in a geo-static orbit at 23,000 miles above the Earth and have a large footprint which is the name given to the region of ground that is capable of receiving their broadcasts.

In America, for example, the two areas concentrated on at first were the densely populated east and west coasts in order to maximize potential revenue. One satellite would be incapable of covering the whole of the United States in that orbit.

In order to receive satellite transmissions, you will have to use a special antenna on your decoder. This antenna must be capable of receiving L-band transmissions for it to be of use.

These new antennas are a huge improvement on the satellite dishes (comparable to those used for satellite TV) that one used to have to have in order to take advantage of satellite radio technology

Owen Jones, the author of this piece, writes on a range of topics, but is currently involved with Bose radio alarm clocks. If you would like to kcurrently more, please visit our web site at Bose Digital Radio.

Jobs In The Music Industry Most People Don’t Know About

If you like music a great deal, you may be dreaming of going into some area of the music industry yourself. Undoubtedly, you will have been told that this is notoriously difficult and I am not trying to suggest that it is not, but maybe most people who are trying to get into the music industry are applying for the same jobs.

The list of jobs available in the music industry must include teachers, songwriters, doctors, therapists and many others, not only singers and musicians, so it pays to think laterally if you want to head in this direction, because traffic on the main highway is usually at a stand-still. Anyway, here is a list of other jobs in the music industry and I hope that it is of some help to you.

There are jobs with music and record businesses for staff song-writers, that is, for people who write songs for the artists who are contracted to that label. Find a couple of artists that you respect working for the same label, compose some songs for them and apply.

If you cannot find a solitary label that suits you, you could do the same job as a freelance song-writer. This way you are not hamstrung and can write for all the artists that you like.

If you are good with words but not such a great musician, you could become a lyricist. A lyricist might or might not team up with a musician to produce a song. Like Gilbert & Sullivan or Rogers & Hammerstein.

Jingle-writers are always in demand, at least decent ones are. Jingles need to be short but catchy. Writing jingles pays good money, but it will perhaps not make you famous outside the music industry.

A music publisher searches the market for freelance songs and buys up the copyright or license to distribute those songs or to sell or license them to singers and musicians.

A music editor might work with a composer or song-writer to make sure that the timing and the cues for the musicians and singers are feasible.

Notesetters have to have a decent ear for music as their job is to write down in musical form what untrained musicians play to them. There are many, many modern musicians who cannot write a note of music but who can produce very popular songs. These songs have to be written down by someone and that someone is a notesetter.

A talent scout in the music industry has the official title of Artist & Repertoire Co-ordinator or A&R Co-ordinator for short. A step up from this rank is the A&R Administrator, who co-ordinates the co-ordinators and sets and monitors their budgets – a type of a musical accountant.

Then there are the jobs in public relations. These people normally work for record labels. They promote the artists who have signed onto a record firm’s label. There are quite a few degrees of responsibility in this department.

An agent or an relations representative, is aperson who promotes his client and finds him or her work. They check the contracts and give business advice. They are well-|known as ‘Mr. Ten Percent’ although in practice it is normally double this unless you are famous.

Campus representatives advertise records to students and promotional staffers promote wherever they can – radio channels, shops, musical directors.

Music teachers teach music to groups from pre-school through to college level. Their duties differ with the age of the student and the purpose of the class.

A music director has the job of supervising policy in school or college or setting the entertainment for a cruise or a holiday camp, hotel or holiday complex.

Then there are organists in churches all over the country, who often double in other musical careers.

Owen Jones, the writer of this article, writes on a range of subjects, but is currently involved with Bose new wave radios. If you would like to kcurrently more, please visit our web site at Bose Digital Radio.